How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 01.07.2025 10:04
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Product
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Greetings from Warsaw, Poland, where the flags are flying ahead of a key election - NPR
Price
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Place
Satellite Footage Captures Mysterious Structure That Looks Like Human Lips - Indian Defence Review
People
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Processes
Perception
Good marketing is doing this well.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)